Certainly, I can provide some guidance on improving your website’s SEO to help you rank higher on Google. Here are some essential steps to consider:

1. Keyword Research: Start by conducting keyword research to identify relevant keywords and phrases that your target audience is likely to search for. Use tools like Google Keyword Planner or SEMrush to find keywords with a good balance of search volume and competition.

2. On-Page Optimization:
– Title Tags: Ensure that each page on your website has a unique and descriptive title tag that includes your target keyword.
– Meta Descriptions: Write compelling meta descriptions that encourage clicks from search engine results pages (SERPs).
– Header Tags: Use header tags (H1, H2, H3, etc.) to structure your content and include keywords naturally.
– Optimize Content: Create high-quality, informative, and engaging content that incorporates relevant keywords. Avoid keyword stuffing.

3. Technical SEO:
– Mobile Optimization: Ensure your website is mobile-friendly as Google prioritizes mobile-first indexing.
– Page Speed: Improve your website’s loading speed by optimizing images, using a content delivery network (CDN), and reducing unnecessary scripts.
– Schema Markup: Implement schema markup to provide structured data that helps search engines understand your content better.

4. Quality Backlinks:
– Build high-quality backlinks from authoritative websites in your niche. Focus on natural and earned backlinks rather than low-quality ones.
– Guest posting on reputable websites can be a good way to acquire backlinks.

5. Local SEO (if applicable):
– Create and optimize your Google My Business listing.
– Encourage customer reviews and ratings.
– Ensure your NAP (Name, Address, Phone Number) information is consistent across all online directories.

6. User Experience:
– Improve user experience by having a clean and easy-to-navigate website.
– Reduce bounce rates by offering valuable content and clear calls-to-action.

7. Content Strategy:
– Regularly update your website with fresh, relevant, and informative content.
– Consider creating a blog or resource section to address common questions and provide valuable insights.

8. Social Signals:
– Maintain an active presence on social media platforms to engage with your audience and drive traffic to your website.

9. Analytics and Monitoring:
– Use tools like Google Analytics and Google Search Console to track your website’s performance, identify issues, and make data-driven improvements.

10. E-A-T (Expertise, Authoritativeness, Trustworthiness):
– Ensure that your content reflects expertise, authoritativeness, and trustworthiness in your niche.

Remember that SEO is an ongoing process, and results may take time to show. It’s essential to stay updated with the latest SEO trends and algorithm changes to adapt your strategy accordingly. If you need further assistance or prefer to hire an SEO professional, consider consulting with an experienced SEO agency or expert in Bangladesh to help you achieve your goals.